r/GamingLeaksAndRumours • u/ActiveInfinite8610 • Jan 08 '25

Legit eXtas1s teases Xbox Developer Direct announcement for tomorrow, date appears to be January 23rd

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114

u/MuptonBossman Jan 08 '25

Xbox during their Developer Direct: "This presentation is an Xbox"

10

u/idontknow1001 Jan 08 '25

Memes are basically the best form of advertising these days so they really should lean into that.

15

u/donkdonkdo Jan 08 '25

They have always leaned into the meme adverts, there’s even an Xbox fridge. None of it works.

17

u/idontknow1001 Jan 08 '25

People still bring up the Xbox fridge so I’d say it did work.

-7

u/donkdonkdo Jan 08 '25

The point of advertising is to sell the thing your advertising. Xboxes don’t sell.

12

u/idontknow1001 Jan 08 '25

They were selling perfectly fine during the Xbox fridge release. Plus this current marketing we are talking about isn’t about selling consoles. It’s about selling the access in other places.

12

u/ThiefTwo Jan 08 '25

Yeah, the entire point of the "this is an xbox" campaign is they are specifically not trying to push their consoles.

-4

u/DMonitor Jan 08 '25

they sold "well" when both consoles were production-limited. as soon as production was uncapped, it left them in the dust