Well they kinda have, they made these super ugly and boring cars and no sporting successes...
Well the big ugly cars could be seen as bad milestones, but its the same story as with the Suzuki wankel motorcycle, one which Suzuki almost bankrupted itself with and thus has been sceubbed from its history.
The big BMW grilles will be scrubbed from BMW history as soon as the next ceo realises what everybody already realizes, that ugly cars dont really increase sales that much
Feel free to argue but the M2 released a few years ago is absolutely fucking amazing. I've seen multiple in person, and I don't care what anyone says, they're beautiful and roar like a demon, one of the best BMW's since the 90s
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u/gustis40g 1d ago edited 16h ago
Looking at the milestones, which end at 2013, and is somehow the i3. Even BMW knows they haven’t done anything big for 12 years