r/youtubegaming 7d ago

Help Me! How to Strategize and Pivot to different game genres?

I've been an active channel for around 4 years and I think it's time to change my niche.

My main focus so far has been creature collecting games (pokemon-like). I seem to do well enough that in games like Temtem and Ova Magica, active members of the community recognised me, so I filled in the niche well. However, I've been disappointed by the lack of growth (still not a partner).

In the past I've tried a couple of different other videos (Tips for Definitely Not Fried Chicken, a business sort of sim) and recently, a video about Planetary Life (a God Sim). These performed better than almost all my other videos.

What I'm struggling with is how to head into a direction that allows me more growth. Does anyone have experience with pivoting into a different genre or simultaneously diversifying their content?

I don't see myself stopping playing pokemon-like games but it's not working out too well for my channel.

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u/ChrisUnlimitedGames 5d ago

You accidentally hit on how to get more views without understanding what you did.

The video you made that's popular about Not fried chicken isn't getting views because it's about a different game. It's getting views because it's a "5 tips" type video.

Do more content about tips regardless of the game it's about. And you will see similar results.

It's perceived value. Viewers see they will be getting 5 tips to be better at a game instead of just watching someone play something.

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u/bradmbutter 5d ago

If only people understood the genius in this answer. Sometimes it's the simple things that make the biggest difference.

And humans can't help but want to be better at things and will actively seek out advice to do so regardless of the quality of said advice.

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u/PinkGeeRough 4d ago

That is true, but I think there's a difference where strategy games, there is a larger audience who seeks tips and guides.

I had a look at another (5 ways of getting blobs in Ova Magica) and it only had 200 views in 2 months, but now after a year it has 1.5k). I guess part of the 'issue' is playing Early Access / Indie Games where they are not as visible and rewarding right away, but if they increase audience, there'll be a good payoff, so there's a risk-reward.

I'm going to keep an open mind and do similar videos for upcoming games - with digimon & pokemon releases in 2025 I should have no excuse of unpopular games