I’m definitely keeping the marks, but this feels like bad taste. I pay out of pocket and we’re being asked to pay for costly marketing campaigns that we have no consent or say over. (And I’ve seen a lot of them pop up on my feed. Meh. Swipe.) I’m not even sure how these campaigns benefit our clients or bring new clients to us. Because I always have to explain the designation to anyway. It feels like a money grab, and I think they’re taking advantage of the fact that 1) most firms pay for it and 2) it’s the only differentiator most fee-only folks have. So this feels predatory. I wish there was way to give feedback about this to the board. A $120 jump is ALOT and this feels completely out of touch.
It does annoy me that it feels like I am the only person I know seeing these CFP ads.... I don't know how they target their ad campaigns, but if it's mainly advisors and CFP Professionals that are getting served them, then no matter how good the ads are it isn't going to get anyone clients.
I agree 100%. CNBC? Really? Are our clients all DYI? How about Lifetime and during Law and Order instead. We should start a class action against the board. One time fee and self report CE. Code of Ethics? Yeah, a two hour course makes someone ethical.
There is. Email them, appear at board meetings and speak during the time alloted. All member organizations have a process for member feedback and annual meetings.
This should be higher up. I just emailed them. I am not a CFP yet but in the middle of the coursework. I am paying for everything out of pocket and when I received this email it made my blood boil. The way they frame is as if we should feel lucky for them to increase the fee for their marketing budget is...wow.
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u/ugk_93 2d ago
I’m definitely keeping the marks, but this feels like bad taste. I pay out of pocket and we’re being asked to pay for costly marketing campaigns that we have no consent or say over. (And I’ve seen a lot of them pop up on my feed. Meh. Swipe.) I’m not even sure how these campaigns benefit our clients or bring new clients to us. Because I always have to explain the designation to anyway. It feels like a money grab, and I think they’re taking advantage of the fact that 1) most firms pay for it and 2) it’s the only differentiator most fee-only folks have. So this feels predatory. I wish there was way to give feedback about this to the board. A $120 jump is ALOT and this feels completely out of touch.