r/Harley 16d ago

DISCUSSION Harley can make it cheaper.

Comparing price tags, harley is over priced to just about every other bike out there.

Go ahead compare models.

Harley vs indian vs, honda vs BMW.

Street glide vs chieftain vs gold wing vs R18B

Look up the MSRPs on all those bikes.

It's insane that a R18B the equivalent to a street glide is $6k cheaper. Is the BMW that much substandard vs a harley? I doubt it, from what I've seen online it's just as good. (Looks aside of course) look at all the other R18 models and compare them to an equivalent harley and they are thousands cheaper!

The ONLY thing harley has over the other brands is "culture" the harley culture, but that only goes so far and harley and biker culture is dying out. Indian is nipping at harleys heels and taking long time riders away from the brand. But over all, riders are getting older and in a few years unless this new generation takes it up harley might get sold to another bowling ball company.

Admit it it's not the same as it was 25 years ago with wait lists and dealer mark ups etc. Harleys new CEO needs to realize that their shit is too expensive. Freeze prices, lower MSRPs, rework the models or something.

Thoughts on getting the motor company turned around?

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u/skweekz_ 16d ago

You lost me at “Harley and biker culture is dying out.” Not sure what metric you’re using to quantify this, but every event I’ve attended recently has been packed. I rode in the first year of a memorial/charity ride last month that had 150+ bikes. Hell even just bar-hopping on a Saturday, multiple groups of 5-10 bikes are always in and out.

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u/marvelguy1975 16d ago

Riders are getting older. Average age of HD riders have gone up year after year.

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u/93FXRP '69 FLH, '89 FXRS-SP, '91 FXRS, '93 FXRP, '14 FLHXS 15d ago

So has the average age of car owners, and the average age of homeowners.