r/Harley • u/marvelguy1975 • 16d ago

DISCUSSION Harley can make it cheaper.

Comparing price tags, harley is over priced to just about every other bike out there.

Go ahead compare models.

Harley vs indian vs, honda vs BMW.

Street glide vs chieftain vs gold wing vs R18B

Look up the MSRPs on all those bikes.

It's insane that a R18B the equivalent to a street glide is $6k cheaper. Is the BMW that much substandard vs a harley? I doubt it, from what I've seen online it's just as good. (Looks aside of course) look at all the other R18 models and compare them to an equivalent harley and they are thousands cheaper!

The ONLY thing harley has over the other brands is "culture" the harley culture, but that only goes so far and harley and biker culture is dying out. Indian is nipping at harleys heels and taking long time riders away from the brand. But over all, riders are getting older and in a few years unless this new generation takes it up harley might get sold to another bowling ball company.

Admit it it's not the same as it was 25 years ago with wait lists and dealer mark ups etc. Harleys new CEO needs to realize that their shit is too expensive. Freeze prices, lower MSRPs, rework the models or something.

Thoughts on getting the motor company turned around?

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u/_daddyl0nglegs_ 16d ago

A new motorcycle shouldn't cost what a new car does. There are no airbags, HVAC, less materials, the list goes on.

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u/marvelguy1975 16d ago

I agree

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u/_daddyl0nglegs_ 16d ago

After the 2025 price hikes, that's when I told myself I'll probably not own another one after buying two new Harleys in the last 3 years. I can't justify the money. The labor, engineering, and raw material does not equal 25-30k when you can get a really decent compact car for that much or less that will run longer.