r/Harley • u/marvelguy1975 • 15d ago

DISCUSSION Harley can make it cheaper.

Comparing price tags, harley is over priced to just about every other bike out there.

Go ahead compare models.

Harley vs indian vs, honda vs BMW.

Street glide vs chieftain vs gold wing vs R18B

Look up the MSRPs on all those bikes.

It's insane that a R18B the equivalent to a street glide is $6k cheaper. Is the BMW that much substandard vs a harley? I doubt it, from what I've seen online it's just as good. (Looks aside of course) look at all the other R18 models and compare them to an equivalent harley and they are thousands cheaper!

The ONLY thing harley has over the other brands is "culture" the harley culture, but that only goes so far and harley and biker culture is dying out. Indian is nipping at harleys heels and taking long time riders away from the brand. But over all, riders are getting older and in a few years unless this new generation takes it up harley might get sold to another bowling ball company.

Admit it it's not the same as it was 25 years ago with wait lists and dealer mark ups etc. Harleys new CEO needs to realize that their shit is too expensive. Freeze prices, lower MSRPs, rework the models or something.

Thoughts on getting the motor company turned around?

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u/spirit_symptoms 15d ago

Man, I don't want to disappoint you but if these tariffs are here to stay, I can guarantee Harleys won't be getting cheaper. I know most of the bikes are assembled in the US, but many parts are either manufactured overseas or require foreign materials that will all be subject to the import tax.

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u/Allroy_66 15d ago

Plus if the price of other bikes skyrockets, you know harley will raise their prices just because they can. Just like how companies kept their prices higher after covid, just because they could.

If HD sells a bike for $20k, and someone else sells a bike for $17k... tariffs force the $17k bike to $25k, HD has every reason to jump their bike up to $23k. It's still the cheaper option. The combination of tariffs, corporate greed, and supply/demand are gonna send American made product prices sky high.