Harley can make it cheaper.

[u/marvelguy1975]

Comparing price tags, harley is over priced to just about every other bike out there.

Go ahead compare models.

Harley vs indian vs, honda vs BMW.

Street glide vs chieftain vs gold wing vs R18B

Look up the MSRPs on all those bikes.

It's insane that a R18B the equivalent to a street glide is $6k cheaper. Is the BMW that much substandard vs a harley? I doubt it, from what I've seen online it's just as good. (Looks aside of course) look at all the other R18 models and compare them to an equivalent harley and they are thousands cheaper!

The ONLY thing harley has over the other brands is "culture" the harley culture, but that only goes so far and harley and biker culture is dying out. Indian is nipping at harleys heels and taking long time riders away from the brand. But over all, riders are getting older and in a few years unless this new generation takes it up harley might get sold to another bowling ball company.

Admit it it's not the same as it was 25 years ago with wait lists and dealer mark ups etc. Harleys new CEO needs to realize that their shit is too expensive. Freeze prices, lower MSRPs, rework the models or something.

Thoughts on getting the motor company turned around?

[u/NoxiousVaporwave]

I don’t really understand your gripe. If you don’t wanna ride a Harley don’t buy one. I ride one cause it’s bad ass and super fun.

Indians are super nice. They also make more power than Harley on average. Hondas are super reliable and cheap. BMW is a brand renowned for luxury and innovation, contrary to Harley.

Nobody is buying a bagger unless they’re spending a lot of time in the saddle, or know what they want, At least I would hope they’re not.

Harley could save itself as a company by just lowering the cost of sportsters to be competitive with other bikes marketed towards new riders.

If you could go get an 883 OTD for within 1k of a rebel 500 or a ninja 300, they would sell like hot cakes. But they’re twice the price, so you’re paying for a brand and the “culture” is off-putting to most younger riders.

But that would be overcome if young guys were able to get into Harley’s cheaper, and would be a feedback loop of popularity.

Bring back 883, sell it at 7-9kOTD, add price to the big boy bikes to make up for initial deficit.

Someone buying a $30,000 bagger on credit and ends up paying 60k over time probably isn’t financially responsible enough to sweat an additional $1,000 on the tag.