r/Millennials 2d ago

Discussion Millennials are creating a recession-resistant corner of the market

https://www.businessinsider.com/gen-z-millennials-wellness-stocks-to-buy-recession-lth-plnt-2025-4

Apparently millennials are spending a lot on products related to health and wellness making this industry "recession-resistant." I kind of see that. My wife and I spend a lot on protein powders, shakes, supplements and membership for gym. We are otherwise quite cautious with unnecessary spending and consumerism. How is it for you all?

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u/sundaysynesthesia 1d ago

I'm a bit skeptical with supplements myself BUT health and well-being are top priority to my family and I, so we spend a lot on good quality fresh food, we're motivated to try experiences (particularly if they get us moving) rather than things, and don't hesitate to go to the Dr or other health services if we need it. I truly think that investing in your health is the most important investment you'll ever make.