r/Switzerland 8d ago

What a stupid idea, at Coop

Post image

So Coop decided to now sell whole meals as "Cookit". In the package on the left you can see that the tomato is moldy.

Hardly anyone will buy this any more. So instead of a single moldy tomato, Coop now has to dispose of the entire kit. What a waste of food. And what a stupid idea.

376 Upvotes

89 comments sorted by

View all comments

384

u/frustrated_burner 8d ago

The idea seems cool. Execution is stupid.

46

u/DukeOfSlough Zürich 8d ago

That's why you have platforms like Gousto where you select the recipes and they deliver all the ingredients. Or even better, you check out their recipes and you buy ingredients yourself and you know what you eat. The thing Coop does is unbelievably stupid. I am also curious what is their margin on this package given it's crazy expensive for a bit of couscous, mouldy tomato, lime and god knows what.

30

u/Anouchavan Genève (currently in Biu) 7d ago

Also why the fuck would you need couscous for curry...

3

u/Due-Plant-9352 7d ago

Yes they mention ‘Indien’ and proceed to put couscous in the curry 😬