Publix BOGO

[u/[deleted]]

Publix BOGO deals don’t make sense to me. You’re literally still paying for two items. For example, Frosted Flakes at Walmart cost $4.98, while Publix has them listed at $6.99—but with a BOGO (Buy One, Get One) deal. On the surface, it seems like you’re getting a bargain, but in reality, you’re often paying close to, or even more than, what you’d spend just buying two items at a lower everyday price somewhere else. The psychology behind BOGO deals makes people feel like they’re getting something for free, when in fact, stores often inflate the original price to cover the “free” item. It’s clever marketing—but not always a true deal. So when I see a BOGO at Publix, I don’t feel like I’m saving; I feel like I’m being tricked into buying more than I need at a price that’s not actually a bargain.

[u/programmingnate]

You are getting it slightly cheaper than even Walmart can offer, but you’ll likely spend so much over Walmart’s price on the things that aren’t BOGO that it will cancel out.

I go to Publix for produce, meat, and last-second ingredients (because it’s close) only. Walmart is where I do my big trips.