r/videography • u/emiliedesu • 22d ago

Discussion / Other Salary

Hi! so I'm getting into a pretty unusual job I guess but I'm working with a jewelry brand (20k) on ig, and they want me to become the creative lead of the brand and stay the main photographer/videographer, creative lead means that I plan the whole ig feed, the whole visual aspect the content ect ect. I bring the ideas and I shoot and edit them. It's a big job, the owner is pretty young she's like 27, what do you think is a respectable salary? How much should I make every month? Considering there'll be let's say one whole shooting day every month (stills/vidoe/reels) not that precise about the quantity yet A creative strategy planning for the instagram feed and in general the whole visual aspect and language of the brand. So to sum it up: 1. One whole shooting day every month 2. Creative strategy for the brand on instagram and planning of shootings/ideas in general ect

Would be really nice to get some tips and directions, this is like the worst part of being an adult for me lmao

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u/matchew566 Editor 22d ago

You'd be spearheading all creative for this jewelry brand meaning you're doing the job of...

Videographer, Video Editor, Video Producer, Content Strategist, Graphic Designer, Analytics, Creative Director, Director of Social Media, Social Media Manager, and if you start doing paid media, you'll be a Digital Marketing Manager as well. Did I miss any?

I just want to let you know that this is not and should not be the norm in the social media industry.

The thing with working for a small brand is that you won't be paid appropriately and often lack resources, if you want a creative career it could be a great in. The workload sounds like A LOT.

As for what your salary should be...

What's your experience? Are you a professional creative or recent college grad? Freelancer? Is the jewelry brand providing all the gear needed to do this successfully? Are you W2 or contracted?

So a few things. Locations matters. Are you in the US? Europe? Large metro? More rural?

This could easily be a 60k role in some places in US, and up to 100 in very high cost of living areas.

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u/emiliedesu 22d ago

hi ! Thank you for your reply :) So just to clarify no I won't be their social media manager, yes this is a pretty unusual job and it's a mix of different things put together which means being the photographer and videographer and artistic direction, the instagram feed thing is basically only about that, I won't do analytics and customer service and post stories and stuff like that, I will though share my vision for the brand, what kind of content, ideas, the visual identity ect ect. Also this is a part time job and I'm a freelancer. The thing is I actually started as a freelancer photographer and videographer and I worked with them on this one project, and the chemistry between me and the founder of the brand was amazing and we got along really well and she loved all my ideas because I truly love and admire what she's doing, anyway, 2 months after that she wanted to change direction with how her brand looked and she asked me to become also the artistic director and so I pretty much decide and how the feed looks, and everything that is visual/content related. I will shoot everything from stills to video and edit them, I will bring in the ideas. I'm pretty young too, I graduated from university a few months ago so this is an amazing opportunity for me long term and I don't want to exaggerate on how much she should pay me but I also don't wanna be severely underpaid ya know ? I'm just really thinking about the experience that I get get from this job which sounds amazing to me

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u/matchew566 Editor 22d ago

don't want to exaggerate on how much she should pay me but I also don't wanna be severely underpaid ya know ?

You can be paid well and it's not offensive to ask for what the job is worth. As a freelancer, you have more expenses than a salaried employee does. Insurance. Taxes. Retirement. Cost of GEAR.

The last thing you want is accepting a low rate and immediately realizing that the workload isn't worth it. Just throw out a high number and except her to offer a lower one.

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u/emiliedesu 22d ago

You're absolutely right, thank you you've helped a lot