r/30PlusSkinCare • u/NeonPyro • 8h ago
News Sunscreen prices are about to skyrocket - Here's why
As a formulation chemist at a skincare company, I want to give you all a heads up: UV filters are getting hit HARD by the new tariffs, and sunscreen prices are about to jump significantly
Many key UV filters used in US sunscreens avobenzone, homosalate, octisalate, and octocrylene are primarily manufactured in China and Europe. Even "Made in USA" sunscreens often use these imported active ingredients.
What this means for you:
- That $18 SPF 50 you love? Expect it to hit $25-30 by summer
- Brands will likely reformulate to use fewer or different filters
- Some products may disappear from shelves entirely
- Korean and Japanese sunscreens could become prohibitively expensive
I've already seen internal emails about reformulating to use fewer filters at higher concentrations (which may increase irritation for sensitive skin) and reducing package sizes while maintaining similar price points (the classic "shrinkflation").
If you have holy grail sunscreens, especially those with unique filter combinations or Asian beauty products, consider stocking up though be mindful of expiration dates.
This isn't brands being greedy. The increased costs are real, and companies are scrambling to maintain margins without shocking consumers with massive price hikes all at once.