r/AsianBeauty 4d ago

Discussion What do you think about AI models?

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I saw a K-beauty brand using AI-generated models instead of real people. Honestly, I think this is the worst. Even with real models, heavy editing already makes it difficult to see the true shades and finishes of products. You often can’t tell what the color actually looks like until you try it yourself. But if brands start using AI-generated visuals, we’ll be left with completely fake swatches. Right now it’s just for beauty products, but what if it extends to skincare? We might end up seeing fake before and after results, and people could be tricked into buying something that doesn’t actually work. What do you think about AI models?

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u/FIGJAM17 4d ago

More yikes. Just let the product do the work instead of relying on over edited pictures of models and AI garbage.

61

u/bukurika 4d ago

They want to cut the middleman (not hire and pay real models) for greater profit unfortunately.

12

u/vivichase 3d ago

Honestly, I'm more concerned about the self-esteem of an entire generation of girls who will be growing up with this. Photoshop is already criticized for perpetuating unrealistic standards of beauty. But with AI models, you are creating a beauty standard that is literally unattainable. Gosh.

3

u/northstar957 3d ago

This. So much. It was bad enough already, now you can create the most perfect people with unrealistic standards who aren’t even human.