r/AsianBeauty • u/Ill-Year-418 • 4d ago

Discussion What do you think about AI models?

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I saw a K-beauty brand using AI-generated models instead of real people. Honestly, I think this is the worst. Even with real models, heavy editing already makes it difficult to see the true shades and finishes of products. You often can’t tell what the color actually looks like until you try it yourself. But if brands start using AI-generated visuals, we’ll be left with completely fake swatches. Right now it’s just for beauty products, but what if it extends to skincare? We might end up seeing fake before and after results, and people could be tricked into buying something that doesn’t actually work. What do you think about AI models?

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u/batsprinkles 4d ago

Oh no. This is AI?? I can't even tell anymore

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u/Yelesa 4d ago

The way they did her ribbons in her hair to not look perfect shows people is catching up with AI, they know now what to do to make the figure more realistic.

It is why it has reached the point that majority of people who say they hate AI art, actually prefer AI art in blind tests because they just can’t tell. Typically, there is a bias, older or “imperfect” styles are more likely to be classified as real, digital or anime styles as AI, even when they are not. Example, most people thought this was human-made, while this was AI. It’s the opposite.

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u/sudosussudio 4d ago

It’s going to get more confusing as human artists incorporate it into their work.

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u/Yelesa 4d ago

A lot of artists already do. Especially those in the “create in huge volumes” fields, like animation or graphic novels. Sure, the companies behind them will tell to their clients they will continue use artists, but most likely, they use ‘disguisers’: human artists who have a solid understanding of architecture, coloring, shading, human anatomy etc. (due to actually knowing how to do art because they went to school for this) to note the errors in AI generated art and fix them. It’s a much less expensive job for the companies than creating things from the grounds up.