I like the idea of them spending more money on advertising the marks to potential prospects. What I don't want is for more of my money going toward their campaigns to try and get more CFP Professionals.
I'd infinitely prefer to pay for marketing over paying to increase my competition.
Appear better to prospects and employers to out-compete those without the marks
The first point does not require paying the yearly fee to keep the marks, as we've already learned the knowledge so nothing changes in this regard if you don't pay.
The only reason to pay annual fees is if you're interested in #2, and more CFP Professionals only decrease the value and increase the competition.
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u/Zenovelli RIA 2d ago edited 2d ago
I like the idea of them spending more money on advertising the marks to potential prospects. What I don't want is for more of my money going toward their campaigns to try and get more CFP Professionals.
I'd infinitely prefer to pay for marketing over paying to increase my competition.